MERCH AND PACKAGING

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WANTA FANTA CAMPAIGN

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MERCH AND PACKAGING ✎ WANTA FANTA CAMPAIGN ✎

As part of reimagining the nostalgic ‘Wanta Fanta’ platform to reach Gen Z,

I designed the PR kits sent to 30+ influencers. Featuring a varsity jacket, velour jacket, custom speakers and accessories.

Agency: Ogilvy NY

My role: Packaging design + campaign branding

wanta box.jpg
wanta varsity on grass.jpg
wanta box layout - 1.png
wanta box layout - 2.png

& created engaging video content for online rollout

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